Recently, Mercedes-Benz stepped into the spotlight after making a bold statement concerning the design of their self-driving cars. The development of autonomous cars has presented a plethora of moral conundrums, one of which is the most ethical way to program cars to respond to emergencies. The dilemma, as presented in a previous article, is one of trying to determine the value of and prioritize human life. Mercedes has declared that they will “program its self-driving cars to save the people inside the car. Every time.” This declaration sheds light on a new issue: is it ethical for car companies to create technology that widens the gap between socioeconomic classes and threatens current societal values?