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The Problem with Trading Experiences for Efficiency

Years ago, I adored visiting toy stores. Those magical places where – as French Poet Charles Baudelaire put it – “all of life found [can be found] in miniature, and much more vivid in colour, cleaner and shinier than real life.” I speak in the past tense not because my interest in toys has waned (it hasn’t). Rather, it’s because – at least here in the US – toy stores have more-or-less vanished. Small, family-owned operations were put out of business by big-box retailers like Toys “R” Us and KB Toys. Then those very same chains went out of existence.

When I was a child, a world without toy stores was unfathomable. But I also didn’t think there could be a world without video stores, or music stores, or fabric stores. Indeed, the “reatailpocalypse” that followed the global financial crisis and continued through the COVID-19 pandemic has seen as many as 12,000 brick-and-mortar stores go out of business in a single year – including many long-standing chains like Sears and Kmart.

In one of my classes, we discuss an excellent article by Britta Clark. In it, she discusses how one of the great injustices of the climate crisis is that we are – through our actions– causing certain experiences to go out of existence. It’s likely, for example, that African elephants will be gone from the wild in our lifetime. The same might be true of Joshua Trees in Joshua Tree National Park, or more nebulous experiences like a summer sufficiently temperate to enjoy things like camping, hiking, and picnicking. As this happens, we are permanently depriving future generations of these experiences, and – as Clark argues – the ability of those people to live lives of their own design.

When we discuss Clark’s paper, I (somewhat facetiously) raise the example of renting a movie from a video store on a Friday night – something that hasn’t been a possibility for nearly a decade. I ask my students whether it’s unjust that they’ve been permanently deprived of this magical experience. My intention is to demonstrate the potential limits of Clark’s argument – since, as I understood it, there’s no obvious injustice in this case.

But more recently, I’ve started to change my mind.

The digital age – culminating in the genesis of AI – has seen an inexorable push towards convenience and efficiency: of having access to as much as possible with as little effort as possible. Online retail, at-home streaming, and a proliferation of food delivery services have provided us with the ability to have everything we want with minimal fuss. But I can’t help feeling like something has been lost along the way: namely, the experience.

In my home country of New Zealand, we pride ourselves on our café culture. This isn’t because we’re coffee snobs (though, admittedly, many of us certainly are). Rather, it’s because there’s something ingrained into our national psyche: a recognition of the importance of taking time; of enjoying the experience. Whether it’s catching up with friends, holding a study group, or even interviewing for a job – these interactions almost always center around the café experience: Taking the time to luxuriate in a flat white and a savory pastry, and – after much hemming and hawing – deciding to order just one more treat from the window cabinet.

Upon arriving in the US, it was somewhat jarring to discover that café culture was (outside of certain cosmopolitan oases) mostly non-existent. Here, coffee is less an experience, and more a commodity; something to be efficiently obtained via a drive-thru, placed in a to-go cup, and quaffed while completing other more “important” tasks. This trend has reached its most pure synthesis with 7 Brew – a “coffee shop” that boasts 20,000 drink combinations served exclusively via a drive-thru window. As a Kiwi, this entire concept is anathema. (At least Starbucks, for all of its faults, gives you somewhere to sit.) Yet 7 Brew is currently the fastest growing brand in America. And last week, I read with disgust of how the chain – with its latest promotion – was boasting hours-long wait lines around the country.

As I write this, I feel like the proverbial man yelling at a cloud. I worry that I’m a mere breath away from uttering my very first “back in my day.” But at the same time, I don’t think I’m alone in mourning the experience. The last few years have seen a renewed hunger for analogue pastimes. Take music, for example. While digital streaming saw a 4.7% increase in revenue in the first half of 2026, vinyl sales instead increased by 17.7%, while CD sales grew by a whopping 58.6%. At the same time, previously defunct retailers (including Toys “R” Us) are re-emerging as nostalgic pop-ups. To me, these demonstrate a renewed focus not just on the commodities we desire, but also the experience of how we obtain them.

Is it always wrong for us to skip the experience, and go straight for the commodity? Of course not. There are many circumstances in which efficiency is a necessity. But we also need to pay careful attention to what we’re rushing for. It’s one thing if we’re using our newly-found free time to pursue what we’re passionate about – to further ourselves and the relationships we have with others. Unfortunately, that doesn’t seem to be the case. We’re less likely to engage in social interactions (and spend less time doing so) than we did a decade ago. At the same time, we’ve become the most overworked developed nation in the world. Labor productivity is at an all-time high. The benefits, it seems, are largely going to corporations. Of course, many of us need to work – and given the current financial climate, many of us need to work a lot more. But at the same time, the average American spends 7 hours and 18 minutes of their day looking at a screen for non-work related purposes. And for much of that time, we’re merely being exposed to the ministrations of (and being convinced to buy the products of) those very same corporations.

I’m not sure what the moral implications of all of this are. Or if there even are any. But I do know this: every dollar we spend is a vote for how we want our world to be. And every vote for efficiency is a vote for fewer experiences. At the very least, that realization has forced me to be more mindful of how I’m using my vote.

Losing Ourselves in Others

illustration of Marley's ghost in A Christmas Carol

The end of the year is a time when people often come together in love and gratitude. Regardless of religion, many gather to share food and drink or perhaps just to enjoy one another’s company. It’s a time to celebrate the fact that, though life is hard and dangerous, we made it through one more year with the help of kindness and support from one another.

Of course, this is why the end of the year can also be really hard. Many people didn’t survive the pandemic and have left enormous voids in their wake. Even for families and friend groups who were lucky enough to avoid death, many relationships didn’t survive.

Deep differences of opinion about the pandemic, race, and government have created chasms of frustration, distrust, and misunderstanding. If this is an accurate description of relationships between those who cared deeply for one another, it’s even less likely to be resolvable for casual acquaintances and members of our communities we only come to know as a result of our attempts to create social policy. This time of year can amplify our already significant sense of grief, loss, and loneliness — the comfort of community is gone. We feel what is missing acutely. How ought we to deal with these differences? Can we deal with them without incurring significant changes to our identities?

Moral philosophy throughout the course of human history has consistently advised us to love our neighbors. Utilitarianism tells us to treat both the suffering and the happiness of others impartially — to recognize that each sentient being’s suffering and happiness deserves to be taken seriously. Deontology advises us to recognize the inherent worth and dignity of other people. Care ethics teaches us that our moral obligations to others are grounded in care and in the care relationships into which we enter with them. Enlightenment moral philosophers like Adam Smith have argued that our moral judgments are grounded in sympathy and empathy toward others. We are capable of imaginatively projecting ourselves into the lives and experiences of other beings, and that provides the grounding for our sense of concern for them.

Moral philosophers have made fellow-feeling a key component in their discussions of how to live our moral lives, yet we struggle (and have always struggled) to actually empathize with fellow creatures. At least one challenge is that there can be no imaginative projection into someone else’s experiences and worldview if doing so is in conflict with everything a person cares about and with the most fundamental things with which they identify.

“Ought implies can” is a contentious but common expression in moral philosophy. It suggests that any binding moral obligation must be achievable; if we ought to do something, then we realistically can do the thing in question. If you tell me that I ought to have done more to end world hunger, for instance, that implies that it was possible for me to have done more to end world hunger (or, at least, that you believe that it was possible for me to have done so).

But there are different senses of “can.” One sense is that I “can” do something only if it is logically possible. Or, perhaps, I “can” do something only if it is metaphysically possible. Or, in many of the instances that I have in mind here, a person “can” do something only if it is psychologically possible. It may be the case that empathizing with one’s neighbor, even in light of all of the advice offered by wise people, may be psychologically impossible to do, or close to it. The explanation for this has to do with the ways in which we construct and maintain our identities over time.

Fundamental commitments make us who we are and make life worth living (when it is). In fact, the fragility of those commitments, and thus the fragility of our very identities, causes some philosophers to argue that immortality is undesirable. In Bernard Williams’ now famous paper The Makropulos Case: Reflections on the Tedium of Immortality he describes a scene from The Makropulos Affair, an opera by Czech composer Leoš Janáček. The main character, Elina, is given the opportunity to live forever — she just needs to keep taking a potion to extend her life. After many, many years of living, she decides to stop taking the potion, even though she knows that if she does so she will cease to exist. Williams argues that anyone who takes such a potion — anyone who chooses to extend their life indefinitely — would either inevitably become bored or would change so much that they lose their identity — they would, though they continue to live, cease to be who they once were.

One of the linchpins of Williams’ view is that, if a person puts themselves in countless different circumstances, they will take on desires, preferences, and characteristics that are so unlike the “self” that started out on the path that they would become someone they no longer recognize. One doesn’t need to be offered a vial of magical elixir to take on the potential for radical change — one has simply to take a chance on opening oneself up to new ideas and possibilities. To do so, however, is to risk becoming unmoored from one’s own identity — to become someone that an earlier version of you wouldn’t recognize. While it may frustrate us when our friends and loved ones are not willing to entertain the evidence that we think should change their minds, perhaps this shouldn’t come as a surprise — we sometimes see change as an existential threat.

Consider the case of a person who takes being patriotic as a fundamental part of their identity. They view people who go into professions that they deem as protective of the country — police officers and military members — to be heroes. If they belong to a family which has long held the same values, they may have been habituated to have these beliefs from an early age. Many of their family members may be members of such professions. If this person were asked to entertain the idea that racism is endemic in the police force, even in the face of significant evidence, they may be unwilling and actually incapable of doing so. Merely considering such evidence might be thought of, consciously or not, as a threat to their very identity.

The challenge that we face here is more significant than might be suggested by the word “bias.” Many of these beliefs are reflective of people’s categorical commitments and they’d rather die than give them up.

None of this is to say that significant changes to fundamental beliefs are impossible — such occurrences are often what philosophers call transformative experiences. That language is telling. When we are able to entertain new beliefs and attitudes, we express a willingness to become new people. This is a rare enough experience to count as a major plot point in a person’s life.

This leaves us with room for hope, but not, perhaps, for optimism. Events of recent years have laid bare the fundamental, identity-marking commitments of friends, family, and members of our community. Reconciling these disparate commitments, beliefs, and worldviews will require nothing less than transformation.

Ethical Questions about Poverty Tourism

If you choose to visit one of the world’s big cities, a sightseeing option that may be available to you is what is frequently referred to as “poverty tourism.” If you look hard enough, you’ll be able to find tour buses that will drive you through the poorest parts of the city—places that you wouldn’t see if you hitched a ride on the standard hop-on-hop-off tourist bus.  Poverty tourism is common in places that have been hit hard by natural disaster. Tourists tend to be curious about the extent of the devastation. Continue reading “Ethical Questions about Poverty Tourism”

The Shifting Ethical Landscape of Online Shopping

An image of an abandoned mall.

Throughout the course of 2017, after a disappointing bottom line during the 2016 holiday season, Macy’s department store closed 100 of its locations nationwide.  Gap Inc. announced last year that it would close 200 underperforming Gap and Banana Republic locations, with an eye toward shifting greater focus to online sales.  Shopping malls across the country resemble ghost towns—lined with the empty façades of the retail giants that once were.

Continue reading “The Shifting Ethical Landscape of Online Shopping”

In Canada, Apologizing for Forced Adoption

A school photo from a Canadian residential school.

For decades in the 20th century, the US, Canada, and Australia took thousands of indigenous children from their families and either put them in residential schools or found non-indigenous adoptive parents for them. These practices ended in the 1970s, but only now are governments in Canada and Australia trying to make amends. Former Australian Prime Minister Julia Gillard apologized in 2013, while the government of Manitoba apologized for forced adoptions in 2015.  At the beginning of this month, the Canadian government agreed to pay reparations to victims of the “Sixties Scoop”—the forced adoption of indigenous children in the 1960s and 70s. 750 million Canadian dollars will be paid out in legal settlements.  

Continue reading “In Canada, Apologizing for Forced Adoption”

Harm Reduction, Moral Relativism, and Female Genital Mutilation

In a first-of-its-kind legal case, Dr. Jumana Nagarwala is being prosecuted in Detroit, Michigan for violating a 1996 federal law against female genital mutilation. Nagarwala was indicted alongside another woman who was allegedly present in the room during the mutilation. Nagarwala’s husband, who owns the clinic where the procedure occurred, is also being prosecuted. Nagarwala is accused of performing female genital mutilation on two seven-year-old girls who had been brought from Minnesota for the procedure.

Continue reading “Harm Reduction, Moral Relativism, and Female Genital Mutilation”