In May, Facebook reported hitting 1.94 billion users—a statistic that speaks to the tremendous popularity and influence of the social network. As any Facebook user knows, members must take the good aspects of the technology with the bad. The network can be a great place to reconnect with old friends, to make new ones, and to keep in touch with loved ones who live far away. Unfortunately, conversations on Facebook also frequently end friendships. Facebook profiles and posts often tell us far more about people than may seem warranted by the intimacy level of our relationship with them.